AHP Method for Selecting the Best Strategy to Enhance Safety Culture: A Case Study at “XYZ” Company in Qatar

Lack of safety culture awareness in the ambulance services affects not only locally but internationally in different countries, including at "XYZ" a company in Qatar. Many studies mentioned about risks and hazards associated with ambulance services that result from illnesses, accidents, or property damaged because of a lack of safety culture. The results of the safety culture survey in ambulance service of XYZ Company were showing less of commitment and involvement of ambulance personnel to safety 52.6% and less motivation 57.9%. It supports by the achievement of key performance index of ambulance services that was 85 % – 96 % from the target. This paper discussed a strategy to improve safety culture in ambulance services. The authors conducted a research study utilizing the AHP method to select the best approach by following the real condition. This study compares the essential factors in improving safety culture based on eight criteria and three strategies safety climate which the result shows that (a) The commitment of senior management with a value of 0.247 or (247%), and (b) Operational approach strategy with a value of 0.386 or (38.6%), with CR of 0.03 are among the top priorities needed in the operational of ambulance services to run optimally.